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     As we noted in a recent blog post, as a producer of custom labels, SixB Labels makes a significant, ongoing effort to stay on top of industry trends for our customers. Here of late we have been considering the upcoming year, 2021, with an eye to future trends, which we expect to be an outgrowth of some of what we witnessed in 2020.
     
    The effects of the pandemic have been profound on how business is conducted. They include the change to working from home, virtual meetings, increased online shopping, the move from bigger brands to local suppliers, direct-to-consumer sales, drop shipping, and the growth of smaller online retailers (like our online store).  These trends are here to stay, even after Covid-19 is vanquished.  In the midst of these ongoing challenges, the good news is that the printing industry, and label printing in particular, have proven themselves resilient and flexible — willing and able to embrace change.

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    Here at SixB Labels, in order to meet our goal of Simplifying Labeling for our current and prospective clients, we have developed a white paper on the current Food and Drug Administration regulatory requirements governing CBD product labels. The passage of the 2018 Farm Bill legalized industrial hemp and its CBD derivative products by declaring it no longer a Schedule I substance, and from that time until the present, the regulatory environment for CBD has tended to be lax. Products in a wide range of formats — from vape pens, to topicals, to consumables — have been marketed and sold.

    More recently, the FDA has been making moves to tighten the rules for merchants and distributors. They have been sending out warning letters indicating that they believe CBD to be a drug, and restricting how it can be marketed and sold, declaring it illegal to include in supplements or other consumables, or labeled with health claims.  And yet some State laws appear to contradict these regulations.

    These rapidly changing laws, and the apparent conflict between Federal, State, and local regulations surrounding these products, have created an uncertain environment. Manufacturers and distributors naturally want to avoid getting into trouble with either the FDA or local or state law enforcement agencies, and the inconsistencies in the patchwork of regulations tend to leave those currently working in, or wanting to join, the CBD industry in the dark.  We believe this white paper can help guide CBD product manufacturers and distributors on what is legal to include on their labels and in their advertising and social media copy.

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